In this exclusive Fireside Chat, our Head of Growth Ben Chiriboga sits down with Steven Ongeneat to discuss how lawyers and law firms can engage in Client-Centric Upselling and Cross Selling.
Ben and Steven discuss –
- The difference between client-centric and firm-centric business development
- How upselling and cross-selling has changed post-pandemic
- What it means to be client-centric when upselling and cross-selling
- Financial benefits for firms who develop client-centric business development