Barbara Koenen

Business Development & Marketing Director at Al Tamimi & Company

BK headshot


Barbara Koenen, the author of the business book Beyond Billable Hours (, has over a decade of business development and marketing experience in the professional services industry.

She is the BD & Marketing Director at Al Tamimi & Co, the leading law firm across the Middle East and Africa region. Prior to joining Al Tamimi in 2020, Barbara was Global Head of BD & Marketing at AIM listed company The Ince Group plc, for the last three years.

She is based in Dubai and has previously worked for magic circle firm Freshfields Bruckhaus Deringer in Dubai and for Deterink Attorneys and Notaries (now Taylor Wessing) in the Netherlands. Prior to moving to Dubai she has worked in Doha, Qatar and before starting her career she interned in New York and obtained her Master’s Degree in business in Barcelona.

Barbara frequently speaks at key industry events such as the IBA, The Lawyer and Legal Marketing Summit about her passion for coaching lawyers to be better at business.

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