Director of The BD Ladder – BD & Marketing Consultancy
Achieving results for professionals & professional services firms
I help my clients to achieve growth in the business by getting to know them, and then by applying the business development and/or marketing strategies that will work for them. I have a track record of working with firms and professionals to develop and implement client-focused marketing, communications and business development strategies.
I am a commercially-astute, innovative and results-driven senior business development and marketing consultant with a highly-motivated and authentic approach. I have over 20 years’ experience in collaborating with teams and individuals to help them to better understand, build and enhance their brands. I have produced successful multi-million-dollar proposals, and have excellent stakeholder, account management, marketing and content writing abilities.
I have delivered sales improvement programmes through my exceptional coaching and mentoring skills, supported by a deep understanding of business dynamics and an extensive network of industry contacts.
Ben founded the The BD Ladder, to create an agency that can be accessed by all professional services firms and those who provide B2B services, regardless of their size. Many firms in the growth phase require access to expertise as they continue on their upward trajectory, even though they may not yet be able to afford a permanent employee. This is one of the core reasons why he founded The BD Ladder.
The BD Ladder’s mission is to help experts and professionals who need to market and sell their services, but whose passion is in their own expertise, not sales and marketing.