How-To's

Step-by-step guides on how to put strategy into action – covering business development, relationship management and networking.

Personal branding for lawyers – 4 simple steps

What is personal branding – and why does it matter for lawyers?  Personal branding is the things people say about you when you’re not in the room. This can include: ‘She’s great at mentoring

How lawyers can win more clients on LinkedIn

In the post-covid era, it’s more important than ever to use online platforms to grow your business, your network, and gain new clients. In this article, we’ll take you through a few ways that you can grow your firm through LinkedIn.

How to organise your contacts the smart way

Keeping track of your business contacts and relationships can be a challenge, and if you’re like most successful lawyers you know how important it is to master.